About Our Client
Our client is a globally recognized leader in digital media technology, empowering consumers and enterprises with innovative software solutions used by millions worldwide. With a strong international footprint and continuous investment in advanced multimedia technologies, our client is dedicated to shaping the future of content creation, digital communication, and AI / software technology across the markets.
Job Description
- Lead development and execution of global brand and corporate marketing strategies.
- Drive integrated marketing for the Digital Media business, including messaging and customer communications.
- Elevate product communication quality and ensure clarity and consistency across all user touchpoints.
- Coordinate worldwide marketing programs across headquarters and regional business units.
- Oversee social media strategy, PR initiatives, and global event and tradeshow activities.
The Successful Applicant
10+ years of marketing experience including 5+ years leadership roles, with proven success in software product marketing; experience in SaaS is a strong plus.Demonstrates solid understanding of B2C or app‑driven marketing strategies, including user acquisition, engagement funnels, and digital communication best practices.Brings a track record of crafting and refining product messaging, value propositions, and integrated campaign execution in fast-paced technology environments.Thrives in rapid product iteration cycles and can quickly adjust communication angles, strategy direction, and go‑to‑market approaches every 1.5-2 months as business needs evolve.Communicates efficiently across teams and adapts swiftly, showing high agility, strong prioritization skills, and the ability to convert insights into actionable marketing strategies.