Digital Marketing Specialist

The Role :

You will be responsible for :

• Developing and implementing comprehensive digital marketing programs aligned with brand plans and business goals.
• Collaborating with content and design teams to produce engaging content for each stage of the customer journey.
• Managing and optimising the company’s website, online store, and social media platforms (Facebook, Instagram, TikTok, LinkedIn) .
• Planning, controlling, and optimising the digital marketing budget across multiple channels.
• Running A / B tests to improve conversion rates and campaign effectiveness.
• Monitoring campaign performance, preparing monthly reports, and providing actionable insights to management.
• Staying up-to-date with the latest digital trends, platforms, and tools to continuously improve strategy.

Ideal Profile :

At least 1 year of experience in Digital Marketing, SEO / SEM, or Social Media Marketing, ideally within the consumer / e-commerce / retail industry .

Working knowledge of Google Ads, Meta Ads, SEO / SEM optimisation, content marketing, and social media strategy .

Strong analytical skills and ability to interpret data into strategy.

Highly goal-driven, able to perform well in a fast-paced and dynamic environment.

Performance incentives based on campaign success.

EPF, SOCSO, EIS contributions.

Training and professional development support.

What's on Offer?