Marketing Specialist

About Us : We are a profitable and growing company, originating in Silicon Valley and now headquartered in Taiwan. We combine intuitive design withtech to create for millions of people worldwide.We offer a fun, creative, and international workplace with competitive compensation, stock options, flexible hybrid work, free lunch, and more.Ready to make a big impact with a talented team? Come create with us. About the Role : As a marketing specialist, you will apply your skills to help users discover the world’s easiest and most creative photo application : PicCollage. You will help to support marketing campaigns while partnering with a growing in-house marketing team.

What You'll Do :

• Campaigns & Growth
• Lead planning, execution, and optimization of global marketing campaigns (seasonal, product-feature, influencer…etc.)
• Collaborate with product, design, and content to deliver campaign assets and user experiences.
• Manage timelines, briefs, deliverables, and cross-team communication.
• Channel Ownership
• Depending on your strengths, you will own one or more key marketing channels, such as :
• CRM & lifecycle (email, push notifications…etc.)
• In-app campaigns
• Influencer collaborations
• Paid campaign coordination (with our growth team)
• Insights & Analytics
• Monitor campaign performance and user behavior metrics.
• Use data (GA, App Store data, internal dashboards) to propose improvements and drive decisions.
• Conduct competitive analysis and market research for key markets.
• Content & Creative
• Support content planning : copywriting, visual briefs, creative direction, and quality checks.
• Work closely with designers to ensure content aligns with brand and marketing goals.
• Cross-team Collaboration
• Work with product managers, designers, and other marketing team members on feature launches and experiments.
• Coordinate internal stakeholders and ensure smooth execution of projects.

What We’re Looking For :

Nice-To-Haves :