Head of Product Marketing

Description

Title Head of Product Marketing

Department Marketing

Location Taiwan

Reports To Head of Marketing, Taiwan

Level 7

We’re proud to have been helping our clients build better financial futures for over 50 years. How have we achieved this? By working together - and supporting each other - all over the world. So, join our Taiwan marketing team and feel like you’re part of something bigger.

About your team

The Taiwan marketing team focuses on Product Marketing and General Marketing, executing targeted strategies for Wholesales, Institutional, and Personal Investing channels. Collaborating closely with local and regional teams, aim to enhance brand recognition and market share by effectively managing and communicating product positioning, investment strategies, and Fidelity insight thus playing a crucial role in growing the business within Taiwan.

About your role

As the Head of Product Marketing in Taiwan, you'll help to redefine excellence in product marketing strategy. Your role is not just about leading with innovation across product management, communication, investment insight, and marketing materials; it’s about carving out Fidelity’s unique position in a competitive landscape. You will be the architect behind product marketing propositions that set Fidelity apart and also resonate deeply with our clients, showcasing our unparalleled investment solutions. By fostering robust relationships within the Fidelity network and engaging directly with sales teams, you'll ensure our message is cohesive, compelling, and demonstrates the strategic advantage of our products. Your efforts in product analysis, coupled with your ability to deliver insightful market outlooks, will empower teams with the confidence to make informed product inroduction. In essence, your role is pivotal in shaping the way Fidelity’s products are perceived and valued in the marketplace, driving our mission to be the premier provider of asset management solutions in Taiwan.

About you

• Lead the Taiwan Product Marketing team, integrating closely with broader marketing, product, and investment teams.
• Foster strategic client communications to highlight Fidelity's strengths and product positioning.
• Conduct in-depth analyses of Fidelity products, focusing on investment strategies, performance, and market positioning, to develop unique marketing propositions.
• Create and deliver compelling investment insights and high-quality marketing materials for digital platforms, events, and public relations.
• Manage, mentor, and develop a team of marketing professionals, setting clear objectives, promoting skill enhancement, and instilling a culture of excellence and accountability.
• Work in partnership with sales and ID teams to ensure responsive and insightful client engagement.

Experience and Qualifications

Feel rewarded

For starters, we’ll offer you a comprehensive benefits package. We’ll value your wellbeing and support your development. And we’ll be as flexible as we can about where and when you work – finding a balance that works for all of us. It’s all part of our commitment to making you feel motivated by the work you do and happy to be part of our team.